DATA PROCESSING

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The processing of your personal data is very important and with this document, as data controller, we wish to inform you of the methods and purposes of the processing of your personal data that you wish to provide us to satisfy your requests, as well as all your rights in this regard pursuant to of EU Regulation 2016/679 (hereinafter "GDPR") relating to the protection of natural persons with regard to the processing of personal data, as well as the free movement of such data. In this regard, we guarantee that your personal data will be processed with the utmost lawfulness, security, correctness, transparency and confidentiality, and that the data strictly necessary for the purposes indicated below will be collected.

DATA PROCESSED, PURPOSE, LEGAL BASIS AND METHODS OF PROCESSING

We will only ask you for the data strictly necessary for the conclusion and execution of the contractual services requested by you such as, by way of example, personal details, and electronic mail (e-mail), as well as, in the case of your specific and optional consent, to keep you informed of our promotions and offers (direct marketing also through profiling). the acquisition of such data will allow effective management of the pre-contractual and contractual relationship and, in particular, for needs preliminary to the signing of the contract, to carry out the services requested by you and for after-sales assistance whose legal bases can be found in the execution of the contract and/or in fulfilling legal obligations to which the undersigned owner is subject or in consent, for example. for the processing of data belonging to particular categories or data not strictly related to the conclusion or contractual performances. We inform you that for the processing of personal data necessary for the management of the contract and in fulfillment of legal obligations, your consent is not required pursuant to art. 6 of the GDPR. the management of your data may also take place for statistical purposes.

in the event of the purchase of certain products (such as eyeglasses, contact lenses, ophthalmic lenses, liquids), the collection of your data is also necessary to fulfill a legal obligation and, in particular, for forwarding it to the agency of your tax code and the identification details of the purchase, in compliance with article 3, paragraph 4, of Legislative Decree 175/2014 (CD. HEALTH CARD SYSTEM). WE INFORM YOU, HOWEVER, THAT PURSUANT TO THE D.M. 31 JULY 2015 AND THE MEASURES OF THE REVENUE AGENCY OF 31 JULY 2015 AND 29 JULY 2016, YOU MAY EXERCISE THE RIGHT TO OBJECT AND SUCH COMMUNICATION, BY MEANS OF AN EXPLICIT VERBAL REQUEST TO BE MADE BEFORE THE ISSUANCE OF THE INVOICE/RECEIPT.

YOUR PERSONAL DATA WILL BE REGISTERED IN THE SCRIPTS AND REGISTERS MANDATORY BY LAW FOR THE PURPOSES INDICATED ABOVE. THE PROCESSING OF PERSONAL DATA WILL BE CARRIED OUT USING PAPER AND IT TOOLS IN COMPLIANCE WITH THE PROVISIONS REGARDING THE PROTECTION OF PERSONAL DATA AND, IN PARTICULAR, SECURITY MEASURES, AND WITH OBSERVANCE OF EVERY PRECAUTIONARY MEASURE THAT GUARANTEES THEIR SECURITY. AND CONFIDENTIALITY.

CONSEQUENCES IN CASE OF REFUSAL

The communication of personal data is necessary for the purposes indicated in the previous paragraph. Your refusal to provide personal data will make it impossible to establish the contractual relationship and use your data for promotional purposes.

WHO CAN HAVE ACCESS TO YOUR DATA

Your personal data will be accessible to the data controller and authorized personnel, who will be required to comply with all the principles mentioned above. We wish to inform you that the data provided with your consent will also be uploaded to our IT and electronic systems and devices and, in particular, will be inserted into special software connected to a database stored within our IT system, as well as, for security reasons in the conservation of the same (lgs.backup), in external servers and/or cloud services allocated in countries belonging to the European community.

The management of the server, the maintenance of the software and the database will be carried out by an external company designated as data controller, which will be contractually required to comply with all regulatory obligations, with particular attention to data confidentiality.

This company, if you have given specific consent to the use of your data for promotional purposes, will take care of forwarding messages prepared by the data controller, using automated tools (SMS and e-mail).

Any system administrators, IT technicians and personnel appointed and authorized by software houses will also be able to access our IT systems. in these cases, unless it is strictly necessary to resolve the situation